نام کالا :
The Relationship between Managers’ Competitive Intelligence and the Development of Small Industries
دسته بندی :
مقاله
قیمت :
20,000 ریال
نوع:
دیجیتال
سازنده محصول :
12th International Conference on Knowledge, Culture and Change in Organizations
کلمات کلیدی :
Competitive Intelligence, Trade awareness, Awareness of Competitors’ Situation, Technical Awareness and Social, Strategic Awareness, Competitor Analysis, Small Industries, Small Industries Development
توضیحات :
The present study aims to investigate the relationship between managers’ competitive
intelligence and development of small industries of east Azerbaijan Province, Iran. In this
research, the dimensions of competitive intelligence including Trade awareness, awareness
of competitors’ situation, technical awareness and social–strategic awareness have been
studied with regard to the indices of small industries development based on the theoretical
frame of Management college of France (GTILAB). The statistical population includes the
managers of small industries of the organization under study consisting of 2713 people. The
sample size is 337, based on Cochran’s formula. The sampling method is of stratified
random type. The data were collected by using a questionnaire. The validity of the
questionnaire was confirmed by face value. The reliability of the questionnaire was
confirmed by using Cronbach's alpha, which showed 0.838 for the question on competitive
intelligence and 0.726 for the question on the development of small industries. In order to
test the research hypotheses, Pearson’s test was used. The result shows that there is a
relationship between competitive intelligence and its four dimensions and the development
of the small industries in the organization under study. The dimension of social – strategic
awareness, awareness of the competitors’ situation, and technical awareness are placed in
respective orders.
توضیحات کامل :
University Center, Chicago
