Innovation is a vital and critical factor for enterprises to create value and sustainable competitive advantage in today's complex environment. Knowledge is one of the sources of innovativeness. Knowledge as a strategic asset enables organizations to achieve masterpiece competencies and reveal innovative opportunities. In this research, we try to study the relationship between knowledge management and innovativeness in productive companies of Guilan province. The purpose of this study is practical and the techniques are descriptive and analytical. In order to test the hypothesis and data collection used a standard questionnaire with 21 items. Statistical population in this research are all of the manufacturing companies located in Gilan province; sample size determined by using the convenience sampling method and limited sample size. The samples were obtained 100 companies. Finally, this study shows there is a relationship among knowledge management and innovativeness in productive companies of Guilan province and due to positive correlation coefficients it is the direct relationship.
کلید واژگان :Knowledge Management, Innovativeness, Productive Copmanies, Iran.
ارزش ریالی : 500000 ریال
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