Competitive intelligence, Competitive advantage in the success business organizations

This descriptive study aimed to investigate, define and describe aspects of competitive intelligence as a competitive advantage in the challenge and success of commercial activity is carried out. Given that the business environment is constantly changing and the change is rapid and continuous. There is a better indicator of the competitive strength and separates the continuity and survival of business organizations seem to be necessary in such a situation. Companies and business organizations against their rivals for a competitive advantage to provide greater value and service in the field, the need for useful information. The data are considered an important tool for strategic and competitive power. competitive intelligence, strategic management tool and one of the most diverse and fastest growing business areas in the organization's success. As well as competitive intelligence, Is considered One of the most important techniques to create competitive advantage . competitive intelligence is the process of legal and ethical practices for the discovery, development and delivery of timely information is needed deciders who want to increase their business competitiveness.

Keywords: Intelligence, Competitive Intelligence, Competitive Advantage, Strategic Management;