In today's complex global environment, strategic alignment or the fit between information technology (IT) and business strategy and communications effectiveness remains a key topic of concern among managers worldwide. The paper is undertaken to understand the relationship between IT flexibility and managers’ communications effectiveness to improve strategic alignment in the Bank of Agriculture and Educational Administrations of Iran. Data (N = 82) for this study were collected through questionnaires and the participants were managers in Agriculture Bank and Educational Administrations of Iran. The results showed communications effectiveness and IT flexibility have a positive impact on strategic alignment and strategic information systems planning (SISP) moderates the relationship. The impact of communications effectiveness on SISP is another result of the study.
کلید واژگان :
IT flexibility, communications effectiveness, strategic alignment, Strategic Information Systems Planning
