چکیده :

Tourism affects the country’s political, social and economic dimensions greatly. It creates job, runs economic capitals and seek to promote political legitimacy of the country. The goal of this article is proposing the role of international entrepreneurial strategies in the field of tourism on gross domestic production. Using multiple criteria decision making (MCDM) approach combined TOPSIS and AHP approach in fuzzy environment, international entrepreneurial strategies of tourism service development and attracting tourism on gross domestic production have been identified in this article. The results of research showed that for international entrepreneurial activities, tourism development can be performed in accommodation and catering sector and meeting the demand of tourists through macro investments to enable tourism industry to promote national gross production through acting in international environment.

کلید واژگان :

international entrepreneurial, gross domestic product (GDP), tourism industry, tourism attraction



ارزش ریالی : 300000 ریال
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