چکیده :

The present study examines key strategy strategy map in the correct version. Vision and strategy objectives in the context of a road map to be drawn. A strategy map is organized in parallel with strategic implications, this enables the organization to value creation processes in the short term, medium term and long term co-management. Map strategy with clear and comprehensive strategy to double the capacity of managers to implement the strategy. Strategy map framework for simple, one-page presentation, the causal relationships purposes, outcomes and strategies for integrating standards, goals and action strategy map and also provides a complete description of the synergy; this means that the full expression of the organization's strategy and its successful implementation is achieved.

کلید واژگان :

Balanced Scorecard, distance values, strategy map



ارزش ریالی : 300000 ریال
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