The effect of audiovisual semantic priming on vocabulary retention

The present study sought to investigate the effect of visual semantic priming, audio semantic priming and audiovisual semantic priming on L2 vocabulary retention. 30 male and female B.A level students of (Shahid Beheshti University) in Tehran majoring in Law in one group participated in this study. The software named Res Meter was presented to each subject with the same SOA in three pair word groups and parts: a) audio semantic priming, b) visual semantic priming, and c) audiovisual semantic priming. At the end of the experimental period, the participants received vocabulary retention posttests. Two separate one-way ANOVA procedures were used to analyze the obtained data. The results indicated Audio semantic priming and Audio Visual semantic priming has significant differences among the effects of visual semantic priming on L2 vocabulary retention. The findings of the present study may have implications for L2 learners and teachers.

semantic priming, vocabulary retention, priming