Assessment of the effect of creativity on Knowledge Transfer (Case Study: Bank –e –Keshavarzi, Kordestan)

Rapid development in today‘s world has made the organizations face various challenges, but among these organizations, those are successful that take advantage the created opportunities by the assistance of management tools and modern technologies. One of the most important factors of these organizations’ success is the benefit of dynamic atmosphere in the organization and also using the creativity of personnel facing the developments and implementing the organizational procedures. On the other hand, knowledge management is one of the tools which can help the organizational progress through required knowledge transfer, and knowledge transfer is one of the most vital steps of organizational recovery so that if it is not properly accomplished , organizations will be sentenced to inexistence. This research is going to study the effect of creativity in its four dimensions; creative environment, supporting creativity, knowing creativity techniques and using them, on the transfer of any type of knowledge; explanatory & implicit. The outcome of research data shows the creativity status of Bank –e-Keshavarzi in Kordestan province has been appropriate, which among its four dimensions, the dimension of supporting creativity and the dimension using creativity techniques respectively have had the most amount of average and the less one. Also deductive data represent that there is positive relationship among dimensions; existence of creative environment in the bank, the use of creativity techniques &the knowledge transfer both explanatory & implicit.

Key words: Creativity, Knowledge Management, Knowledge Transfer, Creativity Techniques