چکیده :

In today competitive world, banks in order to promote and progress should constantly utilize approaches and patterns for evaluating their function in organization. Concerning the importance of discussion, evaluating banks functions seems to be necessary for using an approach in order to determine all criterions and key factors. Thus, in resultant research of this article, balanced score card model was implemented. In resultant research of this article, firstly, four aspects of BSC for evaluating and assessing banks have been designated through studying perspectives, missions, solutions, banks' aims, overview of research literature, criterions, and sub criterions and then gravity of every criterion and sub criterion was determined by newspapermen help being specialized in the field of banking. And after gathering data related to every criterion, decision matrix was formed and banks were ranked by utilization of SAW, VIKOR, and TOPSIS techniques. Whereas it was possible that the methods results would be different, in the final step, borda method was embraced for consolidation of resultant outcomes and final ranking. In this research, Parsiyan bank got first rank, and Eghtesade Novin bank, KarAfarin Bank got second and third ranks respectively.

کلید واژگان :

Performance measurement, Balanced scorecard, Private banks, Techniques of TOPSIS, VIKOR, SAW



ارزش ریالی : 300000 ریال
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